Design carries technological aesthetics - mini3 won the 2018 German iF Design Award
On January 30, 2018, the winners of the German iF Design Award (iF DESIGN AWA18), known as the "Oscars of product design", were announced. Among the 6,401 entries from 54 countries around the world, DDPai mini3 won the design award with its excellent original design and the concept of humanistic care, and won the recognition of the world's top industrial design authority. Ding Ding Pai the strength of industrial design and technological innovation.
Taking user needs as the origin, touching people's hearts with fine design
"Real good products are carved out step by step after the product definition is gradually improved." This is the unanimous consensus of the DDPai design team. Product design is more to meet user needs as much as possible on the basis of realizing functions, and bring users a high-quality user experience.
In the era of consumption upgrading, consumers' aesthetics are awakening, and they prefer products designed in the spirit of ingenuity. The DingDipai mini3 launched in 2017 is definitely a masterpiece. In the process of completing the project, the product team learned that the incompatibility of memory cards and bad cards in the existing driving recorder market have greatly affected the user's sense of use, and pioneered the use of built-in eMMC storage to solve this industry problem.
The appearance design is even more carefully polished. While adhering to the aesthetics of the design, it also takes into account the product structure and production difficulty. The product sketches have been reviewed and confirmed by the project team for many times, from the modification of every detail to the repeated patterning of spray painting art. It is confirmed that the final integrated design of the fuselage is more streamlined, the new star black color scheme highlights the product texture, and the fine painting process is based on the user's touch. You can feel the sincerity of the whole team towards them.
Product design and the market grow together, occupy the high ground with innovation
American industrial design master Raymond Rowe once pointed out that the role of industrial design in the commodity society is to "promote the development of commodity sales and trade", and product design and the market grow together to release great creativity. As the main creative design team of DingDipai mini3, it also believes that product design is not imaginative. While pursuing design aesthetics, it is necessary to consider the achievability of the product.